IBUS
Video section 1: Watch and summarize each of the following videos in 4 sentences. Please use the title of the videos as your headlines and cite the videos as your sources in MLA format. (overall 12 sentences)
Going Global – Secrets of Branding (4 sentences)
https://digital-films-com.jwupvdz.idm.oclc.org/p_ViewVideo.aspx?xtid=58812
Watch and summarize 2 video-clips from this link (8 sentences)
https://www.loreal.com/en/videos/?page=6
Articles section: Find 5 articles that are addressing cultural diversity in the context of a global business strategy and summarize each article in 4 sentences. (any articles online)
Video section 2: Watch and summarize the videos below in 10 sentences each. Please use the title of the videos as your headlines and cite the videos as your sources in MLA format.
· Conducting Effective Negotiations
· The Art of Negotiation